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Strategic differentiation in a traditional market
360° STRUCTURE
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BRANDING AND VISUAL IDENTITY
Strategic differentiation in the insurance sector
FIVE restructured DC10's visual identity, breaking with traditional segment standards and creating a more objective, clear brand aligned with the activity performed.
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SITE
PROFESSIONAL
Simplicity geared towards understanding and conversion.
We developed a website with a direct focus on presenting the services, prioritizing clarity and ease of understanding for the end customer.
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SOCIAL MEDIA
AND VIDEOS
Active presence and institutional strengthening
We structured our social media presence with consistent frequency and produced institutional and promotional videos to increase brand recognition and credibility.
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PRINTED MATERIALS
Objective communication aligned with the brand.
We create graphic materials focused on simplicity and clarity, reinforcing the company's positioning in direct contact with the public.
ORGANIC STRATEGY
Generating demand without exclusive reliance on paid media.
Through structured digital presence efforts, we achieved organic and consistent growth in demand for our services.
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Presentations for High Value
Strategic support for closing deals.
We develop specific presentations for larger-scale projects, supporting negotiations and strengthening commercial relationships.
OVERALL CASE RESULT
DC10 has established a distinctive brand in the sector, with clear communication, a structured digital presence, and a strengthened commercial base.
The company began operating with a defined positioning and continuous generation of opportunities.
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